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Research



WHAT IS BRAND POSITIONING?

“The act of designing the company’s offering and image to occupy a distinctive place in the mind of the target market.”















RESEARCH

A brand’s success is attributed not only to having a well designed logo and website, but also to having the right creative message that connects with your audience.  To do this, we concentrate initially on uncovering the vision and values of your business and use this understanding to develop ways in which to communicate this through your brand voice and visuals.


THE PROCESS

We begin our research process with an in-depth questionnaire where we take a bit of a deep dive to identify what your vision and values are.  We focus on asking the right questions to reveal your brand positioning and hone in on your target market. These insights will allow us to begin developing a clear roadmap for your brand.

We expand upon this with a 30-minute kick-off call where we aim to bridge the gap between your vision and the creative output we will be developing.  Through this conversation we are gaining a deeper understanding of how we will deliver your message: in essence, the tone and visual voice that will represent your business.


Other Services


PACKAGE DESIGN
BRANDING
PRINT MATERIALS
WEBSITE/APP DESIGN
SPATIAL DESIGN
EXTRAS


Interested in working with us? Contact us to receive a copy of our onboarding packet that has a full list of our packages, extras and pricing.

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